Uploading items to Facebook Commerce Manager using a data feed

First of all, if you haven't done so already, go to this page to create a business portfolio in Meta Commerce Manager. Click "Create Account" and enter your company's information:

Note that for this, you must have a personal Facebook account.

  • Business portfolio name. It should match the official name of your business and should not contain special symbols.
  • Your name. With this, Meta will contact you, clients will not be able to see this address. 
  • Business email address.

Click "Create" and confirm the email address in the letter that will be sent to the specified email.After that, you can proceed to create a catalog in Commerce Manager. The catalog stores information about the items you advertise and sell on Facebook and Instagram. It is recommended to add the entire assortment to one catalog, rather than creating several.

To create a catalog:

  1. Open your business portfolio's Commerce Manager.
  2. In the "Catalogs" tab, click "Add Catalog".
  3. Select the "E-commerce" assortment type and click "Next".
  4. Select the method of uploading items "Upload item information".
  5. Choose the business portfolio to which you want to link this catalog.
  6. Specify the name of your catalog.
  7. Click "Create".

After creating the catalog, you can start adding products to it. This can be done in various ways, more about which you can read in the Meta documentation, but we will discuss in more detail adding products through a data feed.

On our platform, you have the opportunity to generate a Facebook XML feed, provided this module is available. It is accessible on rental packages Turbo Sales and Pro. Go to the "Products" - "Import/Export" - "Export" page and select Facebook Feed. Choose the settings you need and copy the generated feed link.

For more details about settings during XML export, you can read at this link - https://solomono.net/xml-export-a-662.html.
If not all the products you wanted ended up in the feed, review the status of the XML export of these products and their categories.

To upload the data feed to the catalog:

  1. Select the catalog you created in your business portfolio's Commerce Manager.
  2. Click on the "Catalog" tab and then click "Data Sources".
  3. Select the "Data feed" method of adding products and click "Next".
  4. Paste the link you copied in the admin panel into the "Enter URL with the link..." field, and click "Next".
  5. In the window that appears, specify the feed name, default currency, and the schedule for automatic updating of your catalog by the specified XML link, and click "Upload".
  6. Wait for the completion, and you will see a report on the upload session.

Later, on the "Catalog" - "Data Sources" page, you will be able to request an off-schedule update by clicking the "Request Update" button, view uploaded products in the "Products" tab, and change feed settings in the "Settings" tab.

Last updated on: 25/03/2024
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