On the product page, its attributes are displayed, such as color, size, weight or any other characteristic of this product. Why can't it be written in the product description? The answer is simple "you can", but by specifying this in the attributes of the product, you get an additional opportunity to use these attributes in the product filter, the products are grouped by attributes and & nbsp; then the buyer, using the product filter, finds the product he needs.
With this module you can set different prices for customers of different groups, for example "retail", "wholesale", etc.
You can easily create a new group of customers and for each of them you can specify your price or discount number.