When connecting the module, you can view the statistics of search queries in your online store. This will help you better understand user behavior, conduct analytics, and make corrections.
Search query statistics helps:
- find out the demand for specific goods;
- identify the seasonality of goods;
- identify a procurement plan for goods that are in high demand;
- determine which requests are best for promoting a specific product or category;
- define on which products to launch an advertising campaign in social networks;
- understand what products are missing in the assortment and add them;
- find synonyms - keywords for products;
- adjust the display of relevant products if the user did not find what he was looking for;
- create an e-mail newsletter with a group of most frequently requested products.
Statistics of search queries allows the owner of an online store to keep his finger on the pulse, to determine the demand before the sales season. Add even more functionality to your online store.
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