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Are you selling goods / services through an online store? Do you know what Google Analytics is and what are its capabilities? The Solomono team has developed the "Google Analytics + Goals" module with which you optimize your online sales. Google Analytics is a service with which you will analyze user behavior on the site. The tracking code is triggered when the user opens the page in their web browser. Statistics are collected using the Google Analytics counter on the company's server, and the so-called JavaScript counter code will be placed on all pages of the website. For convenient viewing of reports with statistics, you, as a user, can give reports a different priority of importance, removing unnecessary ones and adding significant ones. This will allow you to quickly analyze information on the traffic of a web resource, consider the necessary promotion parameters, etc. With the help of Google Analytics, you will know exactly what device visitors are using, from which cities and countries they come, what requests they find your site from, what sources they come from, what conversion and sales conversions, and much more, which will give you the opportunity to adapt to the maximum. site template for owners of mobile devices, so as not to lose customers from mobile traffic. You can connect goals in Google Analytics: - adding an item to the cart - checkout page - successful ordering - call back button In order to connect goals to Google Analytics, you need to go to "Admin" -> Goals and add goals, applying the exact name to them: add_to_card chechkout page chechkout progress call_button Goal setting steps: 1. button "add to cart" (add_to_card) -> custom -> add_to_cart, Event -> Action: add_to_cart 2. Checkout page - checkout page -> custom -> Checkout page, Destination -> reular expression: checkout.php 3. Chechkout progress - successful purchase -> custom -> checkout_progress, Event -> Action: checkout_progress 4. Button "call back" (call_button) -> custom -> call_button, Event -> Action: call_button After the goals are added, you need to go to the left column in the "Ecommerce Settings" item and enable:

Robots.txt is an ordinary text document that lies at the root of a website and informs search robots about which pages and files they should crawl and index. To manage crawler traffic on your site, the SoloMono team developed the Editable robots.txt module, which contains instructions that tell crawlers which URLs on your site they are allowed to process. With it, you can limit the number of crawl requests and thereby reduce the load on the site. The robots.txt file is not intended to prevent your content from appearing in Google search results. If you don't want any pages on your site to be submitted to Google, add a noindex directive to them or make them password-only.

Meta tags title and description are important elements when promoting any web resource. Basically, this is a title and a short description of the page, which are embedded in the code. When you write a query, for example, in a Google search engine, the system evaluates the title and description of the pages and shows you the ones that best match the query. As a user, you will see the title as a link to the page, and the description as a short description below it. Thus, meta tags are important for both search bots and users.