How to prepare an online store for Black Friday

Black Friday is a great chance to increase traffic and sales, get a good customer base.  How to prepare for Black Friday, so as not to suffer losses.

 1. First you need to determine the strategy for your stock company.  The main goals may be: attracting new customers, repeat purchases of existing customers, increasing the average bill.  Depending on what purpose you choose, an advertising company is built.

 2. Carry out A / B testing before the start of the emergency to determine which advertising campaign is the most effective

 3. You can already start loading your web designers with technical tasks for the development of advertising banners, sliders, letters for newsletters.

 4. Even before November 29, do newsletters about upcoming discounts.  Warm up the audience with mouth-watering offers.  You can run the newsletter 1 per week so as not to tire the buyer.

 5. Tell your customers that you are offering Doorbusters deal at certain hours.  This term means literally breaking the door and means that in a certain period there will be crushing discounts on the category of goods.  The quantity of goods in this case is limited and here the rule is whoever is the first has managed to grab a tidbit.  Doorbusters often offers deals like giants like AliExpress.

 How to set a discount and change the banner can be read in our section with instructions https://solomono.net/instructions-t-23.html