How to open an online store in 2017

It's about:

• How to choose a topic
• How to find suppliers
• How to create an online store and develop it

This article will be useful for different areas in the Internet business.

Since there are already a lot of articles written on this subject, we will not reveal anything new to you, but we will try to structure the information in such a way that it has as little extra information as possible.

The summary of this article:

• Picking the topic
• Supplier search
• Hosting and domain registration
• The choice of a contractor to create an online store site
• Filling with goods
• Attracting customers
• Analytics
• Further development of the online store

Remember: The right start is 80% of the success of the online store!

How to determine the theme of the online store?

You do not need to create the perfect product. The most important thing is to find your product, if you have not decided yet, then start selling those goods that others sell. Make the conditions better than others to get the first customers. To begin with, that will be enough.

Important: Take into account the product cost of attracting the user, so that this figure does not eat the lion's share of the mark-up.

Case "How to do it is impossible": If you get the net profit of 20 000 UAH with the 300 000 UAH turnover, you've made the first step to ruin your online store.By selling cheaper than others, you will get a lot of headaches that can not be compensated by the penny earned by you. Choose the perfect middle.

How to find suppliers?

In the end, it all comes down to finding good suppliers. You can not build a good online store without a good relationship with suppliers. In Ukraine there are special websites where suppliers present their products. It is enough to write in the search engine the phrase: "{The name of your product} supplier Ukraine" and you can immediately find your first suppliers. Later, you will learn to cooperate with them correctly, but for now you only need to find them and agree on cooperation. Everything else will happen later.

Important: Look for suppliers that produce quality products - this will help your online store to differ from others. Quality will help you to cause old customers to love the goods, as well as to acquire new customers.

How to choose a hosting and domain?

It's very simple, you need to choose a fast hosting that will ensure the smooth operation of your website. Most developers include hosting in the basic cost of developing an online store.

The first thought is "How to call the store?". First choose a name that is more or less suitable and set yourself the task that if in 24 hours you can not find a new name, the old one will remain. Believe me, this motivation will quickly lead to the desired result.

Choosing a contractor to develop an online store?

If you want to open an online store and already in your head see that tomorrow you will become an Amazon? than you are wrong. Creating an online store is given more importance than building sales in it. All you need to start is an online store with a normal catalog, filters and ordering page. Why give 30000 UAH for a beautiful store that can not earn. Give 1000 UAH, launch sales and functionally improve the store to your needs.

How to fill an online store?

You should get a specialist's advice (preferably an Internet marketer or a skillful SEO-manager). You will not have 10,000 items at the beginning to hire a content manager or an office that will fill out your online store.

How to attract the first buyers?

Here it is necessary to choose the right contractor to delegate this work to him, since you have to deal with a whole range of services and tools. Allocate a budget for SEO, contextual advertising, price-aggregators. The choice of the contractor will depend on the number of orders on your website. Take it seriously.

Remember: Highly-costed contractor does not mean that the work will be done great.

Analytics. How and what to monitor?

Here you need to clearly understand that you need to know how much you spend and receive. Analytics will help to solve this problem. You need to set goals. This is a very difficult process, we recommend that you contact a specialist to properly configure the analytics of your online store.

Remember: Good analytics is a lifeline for your business.

We've started, what to do next?

Now look through the sales and analytics reports - those data will help you to see the weaknesses of your business. Correct manipulation with this data will help to improve the online store and increase its profits.

Important: Do not rush everything in the beginning, you will have a lot of time to realize what you want. Most of the techniques and functionality of online stores can appear ineffective for your business.