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Solomono
Evgeniya Slasten

Evgeniya Slasten

Content Manager, SoloMono Editor-in-Chief

In 2018, I joined SoloMono as a copywriter to blog. Now I work as a content manager. The topic of e-commerce has always fascinated me, as it is a powerful tool that has greatly simplified people's lives and opened up new business opportunities. In the past, I had my online store, so I know the pain of entrepreneurs on its management:) I have written articles for Webpromexperts company.

Together with a team of writers, we create new strategies for writing content, taking into account the new search engine algorithms. Most of all, it inspires me when I see the result of the work.

Together with the SEO team, we work with clients all over the world. We create content for projects in Ukraine, Mexico, Thailand, USA, Poland, Italy, Netherlands.

Articles of the author Evgeniya Slasten

25.04.2018 icon 4.3k
Case: creating an online store of cosmetics White Mandarin

Before you decide to buy an online store or not, you can get acquainted with one of our projects on osCommerce – OS White Mandarin. Direction: natural cosmetics Brief: The site should be functional enough, with a design appropriate to the topic + include the possibility of registering distribut...

14.06.2018 icon 11.2k
17 ideas for Instagram for business accounts

You decided to promote your business account on this social network? Or you already an experienced user? And in either case, you just need fresh, inspirational ideas for attractive posts. We have several interesting thoughts for effective posting in Instagram. 1. Congratulations on ... The ...

28.08.2018 icon 4.4k
How to open an online store of jewelry

The sale of jewelry, as a business, has become a profitable direction in the field of ecommerce and there are several reasons for this: jewelry only needs to be beautiful, which can be displayed in the online store; compact size has an advantage in terms of inexpensive delivery; this ty...

26.09.2018 icon 3.9k
Open the online store with a wristwatch

More and more representatives of small and medium-sized businesses understand how it is now important to open an online store. Whether it's an online version of an existing brand or OS from scratch, e-commerce can cover a fairly serious segment of customers. When you create a version of an exi...

29.10.2018 icon 5.3k
How to open an online cosmetics shop

If you are interested in the topic of how to open an online cosmetics store, congratulations, you have chosen one of the most popular and almost win-win directions in e-commerce. Pros: a huge target audience, a large selection of suppliers, a high-demand product, a wide topic for the impleme...

09.12.2018 icon 3.7k
How to open an online store of children's goods?

For 10 years, our company has been creating websites in Kiev and other cities of Ukraine. We have gained enough knowledge about all the nuances of each type of business and want to share this knowledge with you. Everyone wants to find the very niche in which you can feel comfortable and earn inco...

07.03.2019 icon 4.8k
How to open an online store

If you are the type of people who make products with their own hands, get pleasure from it and want to develop in this area - congratulations, you involuntarily became a representative of one of the most high-end areas of Instagram, Pinterest, FB and other social networks - hand made. Handmade f...

25.09.2019 icon 3.7k
6 Ways To Increase Traffic While A Website Is Promoting By SEO

The opening day of your own website is always very exciting. As well as the opening day of any offline store. All waiting for the first visitor. How much time should pass before the first, then the 10th and 100th visitors appear? It depends on a number of factors. On average, they give a site pro...

10.10.2019 icon 4.1k
How to motivate employees: offline and outsourced

Procrastination - this term probably already caught your eye, since recently all social networks, telegram channels and other sources of mass media have been talking about it. Procrastination is the constant postponement of affairs "for later." And if you are a procrastinator, this is still half ...

26.11.2019 icon 4.2k
Getting Ready For Google's New BERT Algorithm

On October 25, 2019, Barry Schwartz, a well-known blogger who writes about search engines and search marketing, published information about the launch of a new Google algorithm called Bert.  According to Barry: this is the most significant event since 5 years ago Google released the self-lea...

10.12.2019 icon 4.1k
Case "Moving an online electronics store to the osCommerce adaptive platform"

Moving an online store is always exciting for the owner, as there are many reasons for excitement. A number of questions arise: "Will it be better after the move?", "Won't position be lost in SERP?", "How will customers react, and new users?". In most cases, the move has a positive effect on prom...

24.07.2020 icon 4.5k
How to take photos of products to sell them

Quality product images, detailed description and listing of all characteristics significantly increase the likelihood of purchase. Of course, you can order a professional subject shooting in a Photo Studio, but this fun is not cheap and can even be unprofitable for certain categories of goods (e....

21.08.2020 icon 3.4k
13 types of social proof and how they will help you promote your products and services in 2020

Social proof is a way of influencing other people and influencers when deciding whether to buy a product or service.  In other words, when buying a product, the user is looking for social proof that the product is really good.  An opinion leader, an expert in the field, a reputable comp...

21.10.2020 icon 2.9k
3 strategies that helped brands survive the global crisis

The owners of large companies shared working strategies that helped them survive the crisis and even make good money: 1. Advertising on social networks Today many people working from home. It made sense to focus on branded content and social media ads.  The marketers spent about $ 93 b...

06.11.2020 icon 3.1k
How to open an online clothing store in 2020

Clothing sales through e-commerce are in the top 3 sales of all goods along with electronics and gadgets. Fuel to the fire has been added to restrictions in offline stores due to quarantine. It has become convenient to choose clothes in an online store due to the fact that detailed measurements o...

09.03.2021 icon 5.7k
Creation of an online store of auto parts

Opening a car parts business is an incredibly profitable business: according to statistics, every 10th Ukrainian buys his own car for about 15 years. Considering that today the quality of cars leaves much to be desired (to put it mildly), opening a business selling car parts, you can become the o...

20.09.2021 icon 5.0k
How to organize delivery in an online store. Logistics for online stores.

If you decide to open an online store from scratch, in developing a business plan (and it must be), you must consider one of the largest expense items - the organization of logistics online store. If you are working with one supplier, then there will be no problems. You can either send the goods ...

28.01.2022 icon 12.3k
How to name a store?

  Entrepreneurs who have decided to engage in online commerce are well aware that a sound brand is one of the most important tasks. As you call the ship, so it will start traveling (the meaning: the name which you give to your ship will determine its future). Everyone wants to create ...

29.01.2023 icon 2.3k
SEO Case: Promotion of the online store of goods for Airsoft's games

Maxairsoft is located in Slovenia and sells airsoft weapons, equipment, ammunition and other accessories for Airsoft games. The target audience: Strikeball players, hunters, police officers, security officers, fans of outdoor activities and survival games.  The problem the client came...

21.06.2023 icon 8.0k
Opening new horizons: how we created an online store for the NBU

Contents General information about the client Target audience The problem Preparing for creation What we did to optimize the CMS Real-time testing Results and benefits What conclusions were drawn and what we learned in the process Main customer information The National Bank of...

24.09.2023 icon 1.6k
Case: How we created an online store with pet products

Content Company information Before and After What tasks were accomplished Menu Filters Buyer's personal cabinet Brands page Product card Shopping cart Promotions page Blog SEO In 2018, we were approached by the owner of an online pet store. The site was running on the old osC...

27.05.2024 icon 958
Case: updating a boat rental website in the Netherlands

  We were contacted by one of our regular clients in the Netherlands with a task to update their website. One of the client's businesses is booking boat rentals for recreation and walks along the canals of Amsterdam. Discover the Challenges and Solutions in Our Latest Case Study ...

22.07.2024 icon 924
Allsoft's move from Bitrix24 to SoloMono

This case study will present the journey of an online store that moved from the Russian Bitrix24 platform to the Ukrainian SoloMono platform. This decision was driven by the need for better technical support, better local support and security (both user and payment data). But the main reason for ...

21.11.2024 icon 418
Creation of an online store of authentic Ukrainian recipes for Eugene Klopotenko

Project: Yevhen Klopotenko is a well-known Ukrainian chef, culinary expert and entrepreneur who is actively working on food reform in Ukraine. He rose to fame after winning the fifth season of the MasterChef show in 2015, which was the start for his career in cooking. His work is aimed at popular...

17.01.2025 icon 158
How a Website Simplified Construction Equipment Rentals in England, Ireland, and Germany

Renting construction equipment (lifts, excavators, cranes) is a popular solution in the construction industries of the UK, Ireland, and Germany. Our client oversees this process, offering equipment rentals across three markets. The task was to create a user-friendly and efficient website tailored...

29.04.2025 icon 90
Comparison of SoloMono CMS with Bitrix

Online sales for businesses are a basic goal. This is well known to e-commerce entrepreneurs. Choosing the right content management system (CMS) becomes a significant task. Such a platform helps to create, manage, and publish websites without specific programming knowledge. The functionality and ...

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Quote for you: "Charge them that are rich in this world, that they be not highminded, nor trust in uncertain riches, but in the living God, who giveth us richly all things to enjoy; That they do good, that they be rich in good works, ready to distribute, willing to communicate…"
Bible. 1 Timothy 6: 17-18
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In 18 years of work our team have created more than 700 online-shops.

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