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Solomono
Solomono

Solomono

Hi. I'm a copywriter with seven years of experience, and every project is a fascinating journey in e-commerce for me. I try to create interesting, useful and relevant articles to take your online store to the next level. I cover topics such as marketing, SEO, sales, content, business ideas, etc.

Articles of the author Solomono

11.11.2016 icon 8.5k
Create ecommerce store - its easy!

Hello! Without delaying, we want to share stunning statistics! To date, according to the survey, 6 out of 10 start-up brands and young companies still do not have their own website. Of course, we live in an era of technological discoveries, but nevertheless, you can still observe a huge fl...

11.11.2016 icon 5.1k
Golden rules of website optimization

Every year, the amount of information on the network and web resources increases significantly. And it is obvious that search engine optimization is the key to attracting quality traffic, and at the end, building and strengthening the brand. If your site is not visible to users on search engines,...

11.11.2016 icon 5.1k
Tips: How to wake up in the morning

It is a well-known fact that almost all successful people are larks. They are more active, friendly and optimistic. They study and work better, are less likely to become depressed and more often achieve success. Therefore, every evening we promise ourselves that tomorrow we will begin the day, ne...

14.12.2016 icon 4.8k
First steps in optimization of your ecommerce webstore

“Solo” – означает самостоятельный. Поэтому, в нашем блоге вы найдете подсказки по раскрутке созданных магазинов. И начать, пожалуй, стоит с самых основных, первых шагов по раскрутке сайта в интернете. Мы не будем в этой статье углубляться в каждый пункт. В первую очередь у вас должно появиться же...

16.01.2017 icon 5.9k
New and fast Attribute Filter

We made Attribute filter in 140 times faster! So, now even you have 5000 products and 100 000 attributes, your page will loads only for 1 sec! 

09.02.2017 icon 5.6k
Instructions: Internal site optimization

So .. We personally were able to create an online store SoloMono: D We have a ready-made site and an online store engine. We studied the golden rules of optimization, passed the first steps, we want to sell. But how? It is not difficult to promote a website, the main thing is a systematic appro...

09.02.2017 icon 7.6k
Instructions: External site optimization

After we completed the young seo course, mastered the golden rules of optimization and went through all the steps to introduce the utilities of internal optimization, it was time to seriously tune in to external optimization. In fact, external optimization is the work with external links. It is t...

01.03.2017 icon 4.9k
Google Analytics for the youngest: reports

If you have a website, we very much hope that you are actively using Google Analytics, analyzing your actions, increasing the brand's success. If you actively use, but do not know why, then welcome to our blog! We will be happy to tell you about the basics of working with GA to help you under...

06.03.2017 icon 5.9k
How to open an online store in 2017

It's about: How to choose a topic How to find suppliers How to create an online store and develop it This article will be useful for different areas in the Internet business. Since there are already a lot of articles written on this subject, we will not reveal anything new to yo...

17.03.2017 icon 4.9k
Google Analytics for the little ones: important tools - blog solomono.net

Today we will tell you about three analytical tools, such as: segments annotations Segments are a set of GA data that meets the criteria you selected. To make it clearer, an example would be combining data about visitors to the site from some strategically important city for you, a...

24.03.2017 icon 3.6k
Case transition from Joomla to Solomono

Move the online store of the outdated engine Joomla 1.5.6. on our online platform Solomono. Project Tasks ✓transfer of goods: Transfer of all goods with the original data. ✓transfer categories: Transfer all categories (subcategories) with the original data. ✓Redesigning the url buildi...

07.04.2017 icon 5.5k
The place of social networks in the promotion online store

We have already passed the courses of external and internal optimization of the web-site. In one of the articles we already mentioned the promotion in social networks. In everyday life people walk along the streets, looking for something in their gadgets and not noticing anything around. And the ...

12.04.2017 icon 4.5k
How to post and raise your website in the search engines

  We have already told you about one of the ways to promote your own brand or store on the Internet. Advertising in social networks is great, but even owning personal site, you can still stay unnoticed. That’s because you forgot about the main thing: your website is lost in the s...

18.04.2017 icon 4.9k
3 Ways to Improve Your Online Store

111Creating a website for an online store, people make a lot of mistakes. Among the mistakes there are a few obvious ones, for example: the absence of a mobile version of the site-store; complicated, inconvenient, incomprehensible design of the website; the need to register and fill in a lot of u...

23.04.2017 icon 4.7k
The main technical mistakes made while creating a website for an online store

While creating a web site for an online store, many make mistakes can be made. Some disadvantages in the structure of the website or its functionality can cause your client simply does not want to deal with you. To create a successful project, you need to consider a variety of factors and nuances...

29.04.2017 icon 5.5k
Is WordPress suitable for creating an online store

What Choose: WordPress or SoloMono Online Store Today, every businessman is keen to learn more about e-Commerce, because he understands that now is the era of online shopping, when people are more willing to order products in a comfortable home setting. The businessman decides to create an...

17.05.2017 icon 4.5k
Online-store templates

While creating an online store, beginners are faced with a cost problem. Now the creation of a good website, its design and support is a lot of money. Not every businessman-beginner can afford it. The templates are here to help. A website template is a ready-made HTML-page created by the designe...

19.06.2017 icon 4.6k
Usability of online-store

Together we have analyzed a lot of topics related to the opening of the online store: what to avoid, how to optimize the store's website and ect.. Well, let's move on. Surely you could hear a phrase like "website usability." This factor affects your profit. Comfortable in use and intuitiv...

26.06.2017 icon 5.2k
Choosing the color scheme of the online store

The success of an online store depends on many factors. However, the potential buyer first of all pays attention to the appearance of the store's website. In this article, we will talk about what is best to avoid, and what needs to be paid more attention, especially in terms of the selection of c...

03.07.2017 icon 4.6k
5 reasons to choose a ready-made online store Solomono

You already know what it takes to open an online store from our previous article. Creating a good quality website for an online store is an important and costly business. If you are a beginning entrepreneur or simply want to save your money and time, the best option is a ready-made "boxed...

07.07.2017 icon 4.3k
The basic principles of the online store usability

If you do not know what usability is and what factors affect it, we recommend you to read our previous article. If you are already familiar with the concept of usability and do everything to improve it, then this article is for you! A general impression about the online store is created f...

14.07.2017 icon 4.5k
Choice of modules for the online store

In order to create an online store, the first thing you need to do is to decide on a business model. Based on the business model it is possible to pick up the necessary functional and a set of modules for the future web store. A website module or plugin is the software part of t...

17.07.2017 icon 4.8k
The web design trends for webstores in 2017

After choosing a suitable color scheme for your webstore, you can start choosing a design. If you are new to the world of e-commerce, SoloMono recommends using a ready-made design and template. In any case, it is worthwhile to know what are the current trends in web design for online stores,...

03.08.2017 icon 4.7k
What is better to choose: a marketplace or an online store

The world of e-commerce is growing every day. Many stores want to expand the segment of customers and increase sales. To do so they go to the Internet, because the Internet users are active and the amount of users growing instantly. Both beginners and owners of existing stores ...

11.08.2017 icon 4.6k
Simple tips for improving the search engine optimization of the online store

Search engines are improving day by day. Companies create new issuing algorithms. Methods and principles of SEO-promotion are also changing. Let us tell you how to improve the search optimization of your online store. Content from social networks According to statistics for 2...

18.08.2017 icon 4.2k
5 Ways to improve the online store design

According to Stanford University statistics, 46% of users make an opinion about the website or online store based on its design and interface. You already know how to choose a favorable color for an online store. In this article, we'll show you the ways to improve the design of your onl...

24.09.2017 icon 4.6k
Features of the company's promotion on the Internet during the crisis

Competent promotion of the online store and the company as a whole is one of the most important factors of success. In the face of the economic crisis, many popular companies cut advertising costs and for new web stores it may not be affordable at all. Our company SoloMono wants to show you a few...

29.09.2017 icon 5.0k
How to run a business on the Internet

Every day more and more people are plunged into the world of the Internet. It's easier to make purchases online. Starting your own online business is a tempting idea. It seems that it is not difficult to open a business on the Internet. There are only a few questions: "where to start?" And "how m...

08.10.2017 icon 4.7k
Performance indicators, which should be monitored by every owner of the online store

Every Internet business owner wants to increase sales and improve the quality of his store. The effectiveness of the online store depends on several indicators. Key performance indicators or KPI  show how fast your Internet business grows. You have a huge advantage - you can track these K...

29.10.2017 icon 4.6k
Online store advertising: where to start

It is quite simple to create an online store, but to make it noticeable is complicated. In this article, we will explain why it is worth of paying a lot of attention to the advertisement of the online store and how to begin the web store advertising. Before choosing the methods of web sto...

14.11.2017 icon 5.2k
DDoS attack of online shop: what is it and how to fight it

Perhaps you see this abbreviation for the first time and you will be surprised at how important it is to know its decoding. Ordinary administrators have to deal with DDoS-attacks very often, but many ordinary users are not aware of such a things. What is DDoS attack DDoS or Distributed...

14.11.2017 icon 4.7k
Domain: purchase, changing, registration

Before creating a website for an online store, you should familiarize yourself with the term "domain". For those who hear this term for the first time, a domain is the address of a website that distinguishes it from all others. This is the name of the website, which we see after "https: //" in th...

19.11.2017 icon 4.4k
How to protect your website from hacking

Protection of the website from hacking and various hacker attacks is a very relevant topic in our time. Attackers often try to attack online stores or various information portals. We already acquainted you with one of the types of hacking tricks - DDos-attack. If you have not read this article ye...

04.12.2017 icon 4.5k
Mobile version of the website: how to make and whether it is necessary

Nowadays it is difficult to find a person without a smartphone in their hands. More often people search for the various goods from a telephone, after all it is convenient and quick. You invested a lot of money and energy into developing your website for an online store, but if you did not develop...

18.01.2018 icon 4.4k
10 factors of site success (part 1)

We collected 10 factors that affect both the loyalty of visitors to the site and the purchases in your online store. We hope this information will help you to optimize and improve your performance and improve your sales. So, let's go! 1. Design The main factors of formalization are: n...

24.01.2018 icon 4.5k
10 factors of site success (part 2)

In the first part, we talked about common factors that affect the conversion of the site, whether it is a business card site of the company or an online store. In the second part, we decided to give the online store more attention, so let's list the following 5 items for MIs that attract your cus...

31.01.2018 icon 4.6k
How to promote the site in the TOP or that like Mr. Google and Mr. Yandex

Promotion of an online store or website requires users to do their best for today. To please Yandex and Google and get into at least the first 30-ku you need to try hard, but the result will be good. Website promotion in the search engines due to contextual advertising is already working badly...

06.02.2018 icon 4.2k
Keep your hand on the pulse with Google Trends: a brief overview of the service

If you have not heard about the useful service of Google Trend, then this review will be interesting for you. Imagine that on your site there is a blog, in which it is best to write seo-articles that are relevant and interesting for the user. But what to start? What topics are most relevant today...

13.02.2018 icon 4.0k
Type-in traffic: what it is and how this indicator increases the position of the TOP

This article will cover the question of what it is “type-in traffic”, how it affects the optimization of your resource, how to receive TI traffic. So, type-in traffic is transitions by entering the URL of your site into the address bar. The higher the indicator of type-in traffic, the more peopl...

19.02.2018 icon 4.3k
How to choose keywords

The choice of keywords always causes difficulties and disputes, as among SEO specialists, copywriters, and site owners. We collected advice, which is used by the first and second and third. All key requests of the site are a semantic core and on how well it will be composed depends on the issuan...

22.02.2018 icon 4.4k
7 errors online store

Surely you yourself went to such sites, on which seem to be all right, but there is something repellent. Let us dwell in detail on each "repeller" of the IS because of which you can have a large percentage of failures. 1.    Saturation of colors, excessive graphics, lots of anim...

24.02.2018 icon 4.3k
5 ideas for writing the text "About the company"

Do not know what to write in the section "About the company"? Let's give some examples 1. History of development: tell your clients how the company was formed, what kind of idea and goals the founder had. Write down what problems you are helping to solve to users. The whole text should tell how ...

03.03.2018 icon 5.3k
How correctly to make a technical assignment for a copywriter

Mr. B is a successful businessman who, in addition to his usual store, decided to open an online store to reach more customers. Everything was already ready, the site was filled with goods and only left to write good texts. Mr. B found a copywriter and said: Mr. K, write for my store texts, while...

13.03.2018 icon 3.6k
How to write an exciting article in a blog: 9 tips

Each advanced site already has in its arsenal a page with its own blog. If this is an online store, then in this section you can publish an overview of products or advice on how to choose products correctly, if this a corporate site, then most often here are published the company's achievements, ...

16.03.2018 icon 4.1k
How to protect content from theft

Imagine the following situation: to fill a site or an online store with quality texts had to hire a copywriter and lay out a big sum. The work was worth the money spent and now your resource is filled with quality, unique texts. However, you notice that the site does not advance, or even falls...

22.03.2018 icon 5.0k
Types of advertising on the Internet. Advantages and disadvantages of each

Do not know which type of advertising to choose for your product, service or resource in general? First, let's consider what types of advertising on the Internet exist: Contextual advertising Banner advertising Advertising in social networks Viral advertising Advertising distributio...

27.03.2018 icon 4.9k
How to create a logo: step by step instructions

Logo - a graphic element that displays the activities of the company, its essence, distinguishes from others. In one emblem you need to display a certain message of the company to its customers and if you succeed, you can put another plus on the path to successful brand development. Why is the...

04.04.2018 icon 4.9k
How to choose a font and color for the logo

These two components are an integral part of the emblem itself and their presentation should be ideal for perception. Also, the font and color should be harmoniously combined. First, consider the first element - the font. The font should be readable, well perceived, fully convey the message of t...

09.04.2018 icon 3.9k
Micro-markup: what is it and how does it affect the promotion and traffic increase?

Micro-markup - attributes and tags that are prescribed in the html code of the page so that the search robots can better recognize the information. As practice shows, micro-markup also positively influences behavioral factors, because thanks to it information is beautifully framed and submitted i...

07.05.2018 icon 6.3k
What to write in a personal blog or 15 types of content that works 100%

Whether you are a sales manager, a smm manager or a copywriter, a blogger or a regular social networking user, you're 90% interested in writing an interesting article. One of the most effective strategies for promoting your site is blogging: professional and personal. Users and readers are less ...

14.05.2018 icon 6.5k
How to check the indexing of a site in Google and Yandex

If you are promoting the site yourself, it will be interesting to know which pages were indexed by Google and Yandex search engines and whether they were indexed at all. Important! Often, indexing is confused with conventional scanning. Keep in mind that a search engine can scan page at once, ...

20.05.2018 icon 4.8k
Increasing sales at the expense of shares and discounts

Stocks and discounts are an excellent tool for increasing sales, but you need to apply it correctly, otherwise it can not only alienate buyers, but also ruin your brand's reputation forever. What actions can be done in the online store: 1. Promotion at a discount How it works: discounts ...

05.06.2018 icon 4.2k
How conduct technical analysis of the site

Do you do everything right to promote the site, but it still remains at the very end of the search? Visits practically are not present, though in a site it has been invested many means and forces? Perhaps your resource does not meet the technical requirements of search engines. Then you need to p...

30.06.2018 icon 5.6k
Promotion of the VK group

Social network VKontakte is among the 6 leaders and moreover takes the first places in popularity. At first it was a "social network", where people talked, searched for friends, exchanged information, listened to music and just relaxed, but over time the network became a powerful tool for busines...

16.07.2018 icon 6.8k
15 ideas on which you can earn in crisis

The content of the article: Part 1: What to sell in online stores in 2020 Part 2: 15 ideas that you can earn in a crisis Before you can create your online shop in 2020, it is necessary to think well, rather than to fill it. Competition in the last 3 months in online sales of goods skyroc...

29.07.2018 icon 4.8k
Developing a strategy for email marketing

What is the mailing to a client know both beginners and experienced businessmen. Let's define the term by the mouth of a marketer. Mailing letters by e-mail is a tool for returning existing customers and attracting new ones, the opportunity to tell about company news, discounts and promotions. Y...

12.08.2018 icon 4.1k
Content for the online store

Over own "brainchild", I mean a website or an online store, you need to constantly work, upgrade, improve. Every day, the customer becomes more demanding in terms of and service, simplicity, convenience and ability to make purchases in a few moments. It's even funny if you remember how the tex...

21.08.2018 icon 4.2k
How to make out the main sections of the site

Let's start with the "News" section. This section is more focused on regular customers who regularly monitor the novelties of the online store. To promote the search, the "News" section is a good indicator of the success and relevance of the site. Rules for writing news for the site So, the...

22.09.2018 icon 6.4k
What it is the selling texts and how to write them

Before we tell you the recipe of the selling text, you need to find out what the selling texts are. The selling text is the text that causes the desire to buy here and right now. Not everyone copywriter may writing marketing texts, but if you find a really good specialist, then the text would ...

10.10.2018 icon 3.8k
How to optimize a site for voice search

Perhaps you will say that voice search in our region is not too popular, for example, neither you nor your friends use it, but this does not mean anything. Statistics show that to date, users are increasingly resorting to this function due to the fact that the search by voice reduces the time. Mo...

17.10.2018 icon 4.7k
Promotion of sites by buying eternal links. How relevant in 2020? What is link building?

You can always order the development of an online store from us, but we want you to plunge into the promotion of your resource. One way to promote websites is to buy eternal links. Anyway, this method was very effective earlier. How relevant is it in 2020? To begin, let's figure out what link ...

29.11.2018 icon 5.1k
Excursion to Yandex.Dzen

Our audience is becoming more enlightened and after developing a web site wants to understand its promotion. Well, we will certainly help in this. Yandex.Dzen is a Yandex browser advisory service that, based on a search query, creates articles for the user that may be of interest to him. Wh...

05.12.2018 icon 3.8k
Big update of our site

Dear friends, partners, customers and competitors! Today we have updated our main site SoloMono and made it better. Added new features and presented information at its best. What are the biggest changes? First of all, this is the addition of the possibility of renting an online store....

18.01.2019 icon 3.7k
Thanks to everyone who participated in our seminar!

On January 17, a training seminar was held at our SoloMono office, which was attended by novice e-commerce business owners. The aim of the seminar was to help build a sales and business strategy on the Internet. At the seminar we considered the following questions: • “How to find your niche...

24.01.2019 icon 4.1k
E-Commerce Trends in 2019

Surely you are trying to keep up with all the updates and news in the field of e-commerce. It does not matter whether you already have a working site or it is only in development, in any case, you need to follow the trends that change every half year. For January 19th, the statistics for the 2...

13.02.2019 icon 3.9k
WHAT SHOULD YOU NEED TO BE TAKEN INTO ACCOUNT WHEN OPENING ONLINE STORE IN 2019? WHY?

The perspectives for the development of online stores are enormous. More and more people understand that and try to develop their business through e-commerce. There is a lot of competition, and therefore it will be incredibly difficult to advance to the leading TOP. The algorithms of search engin...

22.02.2019 icon 3.6k
What is the correct sequence of actions when creating an online store?

Imagine that you have already clearly formed a desire to start your own business, get rid of daily commuting and realize your potential of entrepreneur. So, you want order an online store and test yourself in e-commerce. Where to start? Let's take a look at all the steps to create an online store...

25.03.2019 icon 4.3k
WHICH CMS ARE OPTIMAL FOR ONLINE STORE? WHY?

CMS (Content Management System) - site content management system; a set of scripts and programs that allows you to add / change content on the site pages (pictures, texts, videos, products, categories, etc.); "Engine" of the site. CMS for an online store provides an opportunity for the site ow...

18.04.2019 icon 3.9k
How to respond to a bad customer review

Even if you place orders at the speed of light, you update the assortment of goods and prices on time, and your sales manager has a certificate of completion of stress resistance training, anyway you will receive a negative review. There may be several reasons for this: • the human factor (man...

03.05.2019 icon 4.0k
What is Google Shopping and how it will help in sales

Google Shopping is a Google service that was created to enable customers to find products faster directly in the search and compare prices in a convenient visual block.  The service was received ambiguously.  On the one hand, it helped users get the lowest price for the product, and on ...

13.06.2019 icon 4.2k
Pixel Facebook: What is it, how to create and configure

Pixel Facebook is a tool that allows you to most effectively and accurately customize your advertising campaign on Facebook. The tool is a JavaScript code that the owner of the site or online store must install in the root file. What is Pixel Facebook for you as a business owner: 1. Based o...

01.07.2019 icon 7.4k
How to make a portrait of the target audience

15-20 years ago, the concept of a target audience was not at all among our entrepreneurs. There were suppliers, there was a desire to create an e-commerce service and on this ended the company's positioning in the market. Today, everything is different: many competitors have appeared, marketplace...

22.07.2019 icon 3.9k
How to check the quality of links

If you read our article on link building, you already know about 6 proven types of sources from which you can pull down a “piece” (sometimes quite large) of traffic. However, not all resources can benefit, and sometimes even harm the site. But everything is in order, for a start we will analyze w...

29.07.2019 icon 4.0k
How to use Google Trends. What is it: a useless service or a tool for a tremendous increase in sales?

Remember the movie "Back to the Future"? In one of the parts, the main character was worn with an almanac, where the winners of the sport for a certain period were indicated. The interest in this little almanac was clear: find out in the future which team won, travel back in time and put all the ...

15.08.2019 icon 3.5k
Checklist for maintaining an Instagram account. Tips for Online Shopping

Instagram can be a good source of profit, but it needs to be liked. If you persevere and follow these points, your account will fall into the "Recommended" list and will spin up with arithmetic progression. Checklist for maintaining an Instagram account: • Make out the profile header inform...

17.08.2019 icon 5.2k
How and where to find suppliers for your online store

Any work online store begins with a search for suppliers. The further work of the store will depend on how well you find a partner for yourself, because if the wrong product is sent to your customers or the order is collected for a long time, this will affect your reputation. How to find supplier...

21.08.2019 icon 3.8k
5 reasons to register in Google My Business

This method is suitable for those who have a store or organization with a physical address, since Google Business helps your customers find companies in the nearest location. So, 5 reasons to register your company in Google My Business: 1. This is a great opportunity to advance in Google se...

30.08.2019 icon 3.6k
Moving an online store with minimal loss

The site owner can think about moving in several cases: 1. Terms of payment for hosting or service of the online store itself have become unacceptable. 2. The online store fell under the search engine filter 3. You need to change the domain name to a better one 4. You must transfer th...

10.09.2019 icon 3.2k
How to design the "Delivery" page to exclude customer issues

Think this page is not worth attention? You will be surprised to find out that the reason for the abandoned baskets is the delivery conditions and lack of information. You may also be struck by the fact that search engines very closely monitor the pages “Payment”, “Delivery” and even “Contacts” a...

19.09.2019 icon 3.7k
How to design a page "Discounts and promotions"

Statistics show that the page "Discounts and promotions" is one of the most visited on the site. How to design this page to increase conversion Here are the main keys to register discounts and promotions: • time limit • banner on the main page • bright colors: red, orange • a separate...

08.10.2019 icon 3.8k
3 ways to build a subscriber base

Subscribers database - users who may be directly or indirectly interested in your product or service. The base is necessary for sending letters with promotions and offers, news, etc. Each of your subscribers at any time can become a buyer or customer How to build a subscriber base? There are 3...

17.10.2019 icon 4.0k
7 useful services and add-ons for online stores

Only someone who hasn’t been involved in e-commerce can say that running an online store is a trifle business. Conducting an online store is a constant work with an assortment of goods, customers, analytics, e-mail newsletters, seo, advertising, etc. The strongest and most patient, purposeful and...

23.10.2019 icon 6.0k
What payment systems to connect to your online store

What kind of payment systems to choose for your business is worth considering even at the stage of creating an online store or website. Before ordering development, check with your provider what you can integrate. Before proceeding to the instructions on how to accept payments on the site, we wil...

05.11.2019 icon 3.9k
How to prepare an online store for Black Friday

Black Friday is a great chance to increase traffic and sales, get a good customer base.  How to prepare for Black Friday, so as not to suffer losses.  1. First you need to determine the strategy for your stock company.  The main goals may be: attracting new customers, repeat pur...

11.11.2019 icon 4.2k
5-point checklist: how to make your e-commerce business special and simple

 According to analysts, by 2021, the e-commerce market will grow to such indicators:  • The number of customers in online stores will grow to 2.14 billion people  • Sales will be $ 4.5 billion  But the main question for the businessman remains "How to choose a niche a...

14.11.2019 icon 4.0k
November 14 - World Usability Day

This holiday has been celebrated since 2005 by everyone who at least somehow works to create convenience, practicality and, if you want, ergonomics in their product.  The term refers not only to web products as we used to think.  Even ... a door handle can have good usability.  Yes...

20.12.2019 icon 5.6k
Cold Call Script: Sales Funnel Script Guide

First, let's look at what a sales script is and why your online store needs it.  If you think that there is nothing better than an impromptu dialogue and live communication with a client, then this article is useless to you.  But if you want to test various scripts with your sales manag...

27.12.2019 icon 4.9k
9 e-commerce trends in 2020

Specialists and analysts of e-commerce called the trends of 2020 for online stores.  What will prevail in the early 20's: 1. Visualization Visual content plays a significant, if not major, role in the purchase.  There are more and more visual aesthetes, which means you need to tak...

14.01.2020 icon 4.7k
How to open an online store of home goods from scratch

Every novice businessman, who want to try themselves in e-Commerce, the question arises, how to choose a product for an online store. Will this product be in demand, what is the margin you can put on a particular category of goods. How to open an online store without purchasing goods. Let's look ...

15.01.2020 icon 3.6k
Setting Title

At the beginning of the creation of an online store, it is necessary to adjust the Title (the inscription on the Site tab) Title is the main meta tag used to indicate the title of the web page. Its main task is to tell visitors and search engines what to expect from visiting a web page (...

31.01.2020 icon 4.6k
How to make navigation in Instagram account

If you have an online store, in the instagram profile you've probably periodically publish the products. How to make for all of the items menu to sort them by type or purpose. Plan of action is not difficult: Develop your own unique hashtags. They usually consist of the company name and the...

03.02.2020 icon 4.6k
Featured Snippets: what is, how to get there and whether

The company Google is constantly working on its search engine and improving it. It used to be a promiscuous accumulation of links and websites, today in Google you can for a few seconds to find a quick answer to your query. SERP added more functions. In Featured Snippets in 70% of cases fall s...

25.02.2020 icon 4.6k
A check-list of 50 factors of ranking websites in 2020

The changing algorithms of Google is accompanied by mass discussions as SEO professionals and marketers. Everyone wants to understand how now you need to optimize your online store, to get to the coveted TOP. Go directly to the ranking factors in 2020. For a basis we took the Google search engine...

26.03.2020 icon 7.4k
Compare Solomono osCommerce vs Phoenix osCommerce CE

E-commerce platform osCommerce was created about 20 years ago. This is one of first ecommerce engines. This ecommerce script inspired the creation of many other online store platforms, such as Magento, Opencart, Prestashop and many others.It developed very rapidly the first 10 years, thousands of...

22.04.2020 icon 5.3k
Online store on Tilda: is this platform suitable for e-commerce?

Today it is increasingly possible to hear the name of such a platform as Tilda, this year (2020) it will be 6 years old. The engine is from Russian developers initially created for people who wrote longreads, articles and conducted personal blogs. Tilda is positioned as a simple designer for...

20.05.2020 icon 3.7k
Solomono VS Prom compare

27.05.2020 icon 4.0k
Posts for Instagram: 10 fresh ideas for publications in 2020

We know that you and without it, talented bloggers, but sometimes there comes a creative crisis, when the head is absolutely nothing comes. We have collected 10 new ideas for posts for Instagram, so I immediately wanted to start the creative process and pump up your profile. 1. The post of exp...

16.06.2020 icon 3.2k
What content should be in 2020

Content began to pay a lot of attention, as the search engines have learned to determine whether the contents of the site for your users. And if so, what website or online store ranked, moving higher in the TOP What are the factors you need to consider that the content is read or viewed: ...

22.06.2020 icon 3.1k
A new trend in online sales – live Commerce

To better understand what is happening now in the e-Commerce market, it is enough to say that the number of transactions in online stores has increased from 20% to 80%. For those who sell online, this period was clearly very favorable, but what about those who sell exclusively offline? For exampl...

02.07.2020 icon 2.8k
How to fill out a brief on SEO optimization of an online store

For SEO optimization of the online store to be the most accurate, you need to fill out a brief.  So experts will be able to more accurately select the semantic core, develop a grid with categories and filters. The more detailed the brief will be filled, the better and faster the promotion...

07.07.2020 icon 3.6k
What margin do on products in the online store

Many suppliers of goods in their price lists indicate the recommended retail price (RRP).  This allows you to maintain healthy competition in the market.  But what to do when the supplier does not indicate retail prices.  What margin to put on the product, so as not to alienate cus...

15.07.2020 icon 3.1k
6 examples of lead magnets for your online store

Lead - user who is interested in your product and has shared contacts. Further, the lead is a potential buyer. Depending on the sales strategy, the potential buyer can develop into a regular customer. If you ask: “Do I need a leads magnet on my Online Store?”. The answer is: “Definitely yes”. ...

04.08.2020 icon 2.9k
How to check broken links in an online store

Broken links are links that lead to non-existent pages on the site (“Page not found”, “Not found”).  They lead to a large number of bounces and have a bad effect on rankings, so it's better to get rid of them on time. What can lead to broken links:  • the url of the page has chang...

14.08.2020 icon 2.9k
What are cross-selling and how they can help increase your average check

Cross-selling is one of the sales methods that can be used to motivate the buyer to purchase additional products for the main product.  Allows you to increase the amount of the average check. Examples of cross-selling in an online store are blocks like “also bought with this product” or “...

14.09.2020 icon 3.0k
27 needs of any target audience

Understanding these 27 needs is essential in sales and marketing.  According to experts, the more of these needs you cover, the higher customer loyalty to your business will be.  For example, Apple covers 11 out of 30 customer needs. And here is the list of needs. 1. Functional ...

23.09.2020 icon 2.9k
6 key ingredients that helped online stores survive the crisis

Due to the fierce competition in the e-commerce market, it is becoming increasingly difficult to get ahead and take a leading position.  How major e-commerce players behave and how they survive during an acute crisis: 1. Quickly respond to consumer behavior in the market, implement innova...

26.09.2020 icon 3.3k
How to do SEO audit in 2020 correctly

Do you make financial and temporary contributions to your web resource every day, and the positions remain the same?  A whole team of designers, copywriters and content managers is working on your online store, but are competitors still pulling ahead?  The solution to the problem will b...

12.10.2020 icon 3.1k
20+ ideas for free website traffic growth

1. Subscribe to a group on FB or create your own business page.  In free groups or your own you can publish posts with links to the site. 2. Make posts in Facebook Live format 3. Create a Pinterest account.  Create your own Pins with links to the site or make selections with other...

29.10.2020 icon 3.3k
Do I need to legally register an online store. What are the options. Registration procedure. And a little about a settlement registrar for online stores

This article has been prepared for the owners of online stores on the territory of Ukraine with their own legal framework and the Tax Code. Perhaps it will be of interest to you if you decide to register your business in Ukraine. Enjoy reading. If you already have an offline business with a ce...

13.11.2020 icon 2.8k
October Updates

Our specialists develop, test and upgrade the engine every day. So what we worked on in October and what we added: 1) Added SEO templates to the admin panel With this tool, you can create seo templates for pages: Home, Product, Category, Manufacturer, Search Page. To create a template on on...

20.11.2020 icon 3.6k
How to create an online furniture store in 2020

Not so long ago, creating an online furniture store seemed like a dubious kind of business, as entrepreneurs did not understand whether customers would buy furniture online. The advantage of offline stores was the opportunity to see live color and feel the material, talk to a consultant and, in t...

30.11.2020 icon 3.6k
What is osCommerce: history, developers, perspectives

What is osCommerce? It is an open source platform on which to build an online store. It was developed by the programmer Harald Ponce de Leon, who did not even imagine that his small experiment would turn into a large international project. The programmer conducted research that proved that it is ...

14.12.2020 icon 2.8k
November Updates

November was not boring for our programmers, who were engaged not only in managing all projects, but also managed to finalize the functionality of the CMS. What was done in November: 1) Added the ability to respond to comments in the admin panel; 2) Added the ability to display only ce...

21.12.2020 icon 4.0k
Creation of an online jewelry store

Jewelry is a high-margin product, which means that you can get a good net profit from each sale. The margin on jewelry in Ukraine is set from 70% (to keep the price competitive), but if you sell exclusive goods, the margin may be higher. Online jewelry sale is more profitable than in offline b...

04.01.2021 icon 4.1k
How to create an online store in 2024 and not go bankrupt

Step 1 Choose a niche This is the most serious point, until you decide what to sell, do not move on. Do not create a domain name "sellall.com" (Unless you are Jeff Bezos). If you do not have the necessary tools with you, you can hit the bull's-eye with the same probability as when fortune-te...

19.01.2021 icon 3.4k
5 key aspects of UX design for eСommerce

UX (User Experience) design aims to simplify, facilitate user interaction with the product.  In eСommerce, a product is an online store. Today UX / UI design is receiving more and more attention, time and investment.  Let's take a look at what UX design points should be required in a...

29.01.2021 icon 4.9k
Creating an online shoe store

Selling shoes over the Internet is one of the most promising areas today. This was influenced by a number of factors, ranging from the digitalization of the market in general in Ukraine to the situation with the pandemic. But besides the increase in online purchases, there were other changes in u...

18.02.2021 icon 4.4k
How to create a YouTube channel for an online store

If you decide to start e-commerce in 2021, you are surprisingly lucky and we will explain why. We live in the era of digitalization, the transition from traditional market relations to digital. In the era of bitcoin and blockchains. It is getting easier and easier to register your business online...

17.03.2021 icon 5.1k
How to write a privacy policy for an online store

The mere phrase "Privacy Policy" is boring, makes you want to yawn and switch to something more interesting, but for the owner of an online store, this paragraph will help get rid of litigation and fines. Therefore, no matter how boring it is, every entrepreneur who operates in e-commerce shoul...

29.04.2021 icon 4.6k
What is content marketing? How to properly implement content marketing in e-commerce in 2021

To understand how important content marketing is for an online store, you need to know at least the definition of this term. What is content marketing? Content marketing is one of the components of digital marketing; marketing strategy, which consists of creating content that is relevant to...

13.06.2021 icon 4.1k
PageSpeed ​​Insights 2021 update

Google has released another update to one of the most popular developer tools - Google Pagespeed, which measures the speed of a website's loading, and also issues a report of detected problems and negative factors. Although Pagespeed Insights is a recommendation tool, as described in the company'...

08.07.2021 icon 3.9k
7 Evergreen Strategies Used by e-Commerce Leaders

 Article Plan: 1. What are evergreen strategies 2. 7 Evergreen Ecommerce Strategies  • White SEO Techniques  • Useful and Educational Content  • Use FOMO tactics periodically  • Use Product Rankings • Pay special attention to usability: page load spee...

27.07.2021 icon 3.7k
Release of the new version SoloMono oSc 1.1.3 New checkout and other feature

To achieve this goal, our team spent many sleepless nights rewriting codes, and tens of hours in the zoom, discussing new features and additions. Countless minutes were spent removing bugs and testing the engine, and finally, it happened.\r\n\r\nWe want to share important news. We introduce the r...

28.08.2021 icon 4.2k
Web design trends for eCommerce in 2021

The eCommerce field is growing so fast that if you invested in Amazon stock yesterday, you'd be a millionaire today. But to stay competitive in eCommerce, you have to understand that user behavior is changing rapidly and you have to adjust to it. We've already written about web design trends i...

23.02.2022 icon 5.8k
What is dropshipping and how does it work

  The commercial activity attracts many entrepreneurs. The main scheme of making money is to sell goods to customers, having revenue on the difference between the final cost of the product and its production cost. However, there is another commercial business model - dropshipping. ...

23.04.2022 icon 2.9k
Create an online store for free in Ukraine | SoloMono

In the era of information technology, digitalization has become an integral part of entrepreneurship. The term e-commerce has ceased to be something new even for small and medium-sized businesses. More and more company owners decide to create an online store, including those working in the food i...

07.06.2022 icon 4.0k
What to sell in 2022 through online store in Ukraine?

If at the beginning of the year 2022 most Ukrainian entrepreneurs were confident in the business trends, potentially profitable areas of e-commerce, and ways to develop their online projects, then on February 24 all plans were destroyed by the outbreak of war. In addition to the fact that ...

26.07.2022 icon 4.5k
Marketplaces: all you need to know

E-commerce continues its rapid development on the Internet. According to statistics at the beginning of 2022 eCommerce projects account for more than 15% of the global market.  Consumers prefer to buy products online, thus giving impetus to further growth of e-commerce. One type of eC...

04.10.2023 icon 1.3k
Shopify vs SoloMono

Choosing a platform to create an online store is one of the most critical decisions for any entrepreneur aiming to grow their business online. Today, there are numerous solutions available for launching and managing e-commerce, with the Ukrainian platform SoloMono and the globally popular Sho...

10.10.2023 icon 1.3k
How to create an online store in 2023 and not suffer losses?

After the war started in Ukraine, business was in the risk zone. Due to the constant military threat, many entrepreneurs faced the fact that to get destruction of warehouses, enterprises, retail outlets and other facilities became possible at any moment. The only safe solution is online co...

08.12.2023 icon 1.6k
How GPT chat will ease the work of an online store owner

Article Content 1.What GPT is and how it works 2.Benefits of using GPT Chat for online store owners 3.How GPT Chat can ease the daily tasks of an online store owner 4.How SoloMono integrates GPT into an online store Conclusion FAQ Ever since Open AI presented GPT chat in 2022, busi...

02.01.2024 icon 1.3k
How to create an online furniture store in 2024

With the development of technology and changing consumer preferences, online furniture stores are becoming more and more popular, because customers prefer to use online shopping. Yes, in such stores you can not touch the material, sit on the sofa or chairs. But such stores have many advantages. F...

08.01.2024 icon 1.3k
Don't miss out: get your domain for free with our promo code!

In the world of e-commerce, the right choice of a domain name can be key to the success of your business. Understanding the importance of this step, we are pleased to announce a special offer - nic.ua has provided us with a 100% discount promo code for domains such as CO.UA, BIZ.UA, ONLINE, SI...

10.01.2024 icon 1.2k
Online website consultant: why you need it, how to choose and integrate it

One of the main advantages of online shopping is the ability to buy anything without having to visit the outlet in person. But it's not always possible for a customer to choose the right product on their own. This is where online consultants for websites come in. This tool allows a person ...

19.04.2024 icon 1.1k
How to improve the conversion rate of an online store: simple and effective steps

Online store owners always keep their eyes on the conversion rate, because it shows how traffic turns into profit. To make your business as successful as possible, you should use the tips for increasing conversion rates that we will discuss below.   What is conversion rate? Conversion ...

24.04.2024 icon 1.2k
Top 20+ tools for an online store owner

E-commerce tools are essential for online store owners looking to achieve long-term success. The right set of extensions will strengthen your website, facilitate the sales process, and improve the customer experience.  And before implementing any business solutions, we recommend that you ...

09.05.2024 icon 1.1k
Make your products more visible on Facebook and Instagram thanks to BFEED

In this article we'll talk about BFEED - a tool that creates prominent product photos that you can use in your Facebook / Instagram advertising campaigns, thus increasing their effectiveness. You will see both examples of improved product photos and several case studies with the results of...

14.05.2024 icon 1.0k
How a beginner entrepreneur can choose a platform to create an online store: a step-by-step guide.

Do you want to dive into e-commerce entrepreneurship? Then you need to have a complete understanding of what is required to make online sales.  Creating an online store from scratch will require large investments. Therefore, for a beginner, a more affordable, yet flexible and functional p...

22.05.2024 icon 1.1k
Advantages and features of custom e-commerce design: how to stand out from the competition

Creating a website from a ready-made template is a cost-effective and fast solution. But as an entrepreneur, you don't just want to have an online store. Having an online presence that truly reflects your brand is another thing entirely. At Solomono, we understand your goals, so in this article, ...

11.06.2024 icon 1.0k
Case: Creating an online store for a company with boat trailers in the Netherlands

A client approached us with a request to create an online store with boat trailers. The company had many nuances, from creating a custom product with specific characteristics to the location (the company is located in the Netherlands). At this very minute, it was clear that this project would be ...

27.06.2024 icon 925
SoloMono or Magento: which platform is better for you?

The choice of a platform for developing your own online shop should be approached extremely thoughtfully. After all, it will be your foundation for the future success of your business. While one platform can be a profitable investment and help increase sales, another may only limit the potential ...

30.07.2024 icon 948
How AI is Shaping the Future of Online Shopping?

Currently, AI in eCommerce has become a global trend. Many eCommerce development companies are switching over to delivering smart AI solutions to stay ahead of the curve.  But why?  There are many reasons.  Leveraging AI has proven to be a boon for online retailers in the ...

28.08.2024 icon 828
Cash on Delivery: What it is and how it works

This article was prepared in cooperation with our partners - Textum marketing agency, which specialises in copywriting services for business. The agency's team of experts creates content that helps people to better understand complex topics and businesses to communicate with their audience effect...

17.09.2024 icon 1.9k
New e-commerce horizons: top 5 trends that will change online commerce in 2025

  Does everyone want to peek into the future? And how about selling everything from your warehouse? Do you already know what content will bring you engagement and purchases? Agree, these are intriguing questions that most businessmen selling their products through digital channels ...

21.10.2024 icon 558
Non-standard methods of website promotion used by SEO specialists

The competition for a place in the TOP-10 is extremely intense, and only the creation of a beautiful and user-friendly website combined with strategically thought-out SEO can ensure long-term results. At the same time, changes in search engine algorithms and new technological trends constantly re...

27.11.2024 icon 481
Real-time customer support. GetClient integration with Telephony and CRM

Modern businesses can't afford to wait. Customers expect quick answers, instant help and convenient service. But what if communication channels are fragmented and customer information is stored in different systems? Imagine that your manager receives a call and sees all the necessary informati...

29.11.2024 icon 302
How to choose an agency for a small business: tips from DMark

  The internet is a huge marketplace for products. That is why it is especially difficult for small businesses. To bring the site to the top, run advertising and get leads, it is necessary to competently choose an agency that will cope with the tasks set qualitatively and in a timely ...

09.04.2025 icon 233
Core Web Vitals: how to make your website fast, user-friendly, and visible on Google

Google Core Web Vitals are indicators that help to assess how fast a website loads, how quickly it responds to user actions, and whether content is displaced during loading. They affect how user-friendly a website seems to people, and Google takes them into account when determining search ranking...

19.05.2025 icon 25
From osCommerce to AI: The Evolution of SoloMono with CEO Serhii Kolesnyk

SoloMono started as a passion project built on osCommerce and has since evolved into a powerful, high-performance eCommerce platform supporting everything from small businesses to enterprise-scale operations. In the latest edition of Website Planet interviews, CEO Serhii Kolesnyk shares how SoloM...

23.10.2019 icon 4.5k
Installation store from archive

After you buy the site, we will send you link to download your site in archive. ✅ Server Requirements: Web server: Apache 2.4 PHP: version 7.4 Database: MySQL 8.0 CPU: 2.0+ GHz RAM: 2 GB or more Disk space: at least 4 GB (SSD recommended) ...

13.12.2016 icon 11.2k
First settings

To start the online store you need to configure it. To do this, go to the admin panel, following the link received to your e-mail address when creating the store. Next, you enter your login, password and click on the green arrow. You are now logged into the admin panel. At t...

17.01.2018 icon 7.5k
How to change the logo, slider, banner, etc.

  In addition to product images, the homepage also includes other visuals such as the logo, banner, and slider. Let’s go over how to change them. We'll start at the beginning. Logo To change the store logo, go to "Settings" → "My Store". In the new window, locate the...

08.12.2016 icon 5.5k
How to create product attributes and their values

On the "Products" - "Attributes" page, you have the ability to create and configure product attributes, their values, and attribute groups. To create a new attribute, click "Add" in the "Product Options" tab. You can specify the attribute type, which will be discussed later in the article, cho...

19.01.2018 icon 5.1k
How to insert a Google map into an article

We have a "Contacts" article and we need to insert a map of our location there. What is needed for this: 1) Open Google Maps (follow this link: https://www.google.com.ua/maps/ A map will open in front of us. In the search window, you can enter the address you need and when what you were ...

18.11.2019 icon 3.5k
Assignments, tests, errors

In this article we will talk about how to give tasks to change the site, how to test changes on the site and, if necessary, report errors. Site change task It is important that all tasks are given in writing and sent by e-mail: support@solomono.net In order for the programmer to corr...

25.02.2018 icon 4.7k
Scripts

So, in order to insert various scripts (google analytics, online consultant, counters, etc.) you need to have the script itself or the code. After you received it, you go to "Settings" -> "My store" -> "Code settings" and to the right of the value "Connecting JS scripts", click "edit" ...

08.12.2016 icon 5.3k
Featured products

If you would like to recommend certain products for purchase to your customers and display these products in a separate block on the homepage of your store, you can use the "Featured products" module. You can manage featured products on the "Products" - "Featured products" page in the admin ...

08.12.2016 icon 5.4k
Cross sell products

The module "Cross sell products" allows you to add "Related products" and "Together cheaper" blocks to your product page. In this article, we'll detail the capabilities of this module and how to work with it. The "Cross sell products" module is available on Basic, Turbo Sales, and Pro ...

08.12.2016 icon 9.7k
Work with feedback (Reviews)

To work with reviews on the site, select the "Content / Reviews" item in the top menu: For the site administrator, a page with all reviews will be available, which will allow him to quickly respond to all new reviews. There is also functionality that allows you to edit and delete current r...

08.12.2016 icon 5.6k
Working with administrators and setting their access rights

On the "Adminis" page, you have the ability to work with the administrators of your site, create and configure groups of administrators and their rights. List of administrators On the first tab, "Admins list" there is a table with all the administrators of the store. In this table, y...

27.03.2018 icon 4.4k
Currency Settings

In order to add a new currency, you need to go through "Modules / Currencies" and click "New currency". Enter the required data in the window that opens. All we save. Note: The "Value" item is the exchange rate between the new set currency and the default currency. For example, w...

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Quote of Solomon: "He that by usury and unjust gain increaseth his substance, he shall gather it for him that will pity the poor."
Bible. Proverbs 28:8
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SoloMono company offers to you finished, adjustable product which will belong to you only at $300!
In 18 years of work our team have created more than 700 online-shops.

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